Salesforce is our CRM and Event Management tool. What is a CRM? CRM stands for Customer Relationship Management. It is a database used to track and store contact info, accounts, donation opportunities, etc. This will allow us to effectively manage and analyze customer interactions and data as well as implement an event management solution that fully integrates with other core ACS systems and meets business needs.
If you have questions or need assistance with any of the reference forms/case types, email us at PlatformManagement@cancer.org.